6 Ways to Make Your Business SMS Messages more Engaging
As technology evolves, consumers’ daily lives become busier, and new products and services hit the market, the platforms people use to engage with their favorite brands continue to change. US consumers are exposed to thousands of marketing messages every day. Email has been established for more than four decades, and has become the stalwart of […]
How to Build a Winning Customer Engagement Strategy
We polled 1,000 consumers last year to explore common behaviors, especially during busy retail periods, and found that as few as 41% of consumers use just 1-3 brands. If consumer loyalty is so hard won, what can you do to make sure your engagement strategy puts you in the winner’s circle this year? Manage for […]
Win Customer Hearts with SMS Marketing
Why SMS? How can you ensure that customers don’t overlook your brand or business this Valentine’s Day? SMS messages are an efficient way to cut through retail noise. Don’t rely on email or direct mail to get the job done – both are too overlooked for time-critical seasonal events like this. SMS is four times […]